Valentines Day would probably be one of two occasions in the year that, if I could, I do not want to get involved with in any way. Not because I am "heartless" or cold but because I personally don't need a Valentines Day to rekindle my love for my husband and family.
However, as my work dictates, I had to launch a lot of Valentines promos. This year, a couple of restaurants think they have run out of gimmicks for this over-emphasized occasion. They've done romantic dinners, buffets, concerts, parties. What else could possibly be done?
2010's Valentines Day just might be a chance to do it differently because this year's Valentines Day coincides with the Chinese New Year. Instead of two promotions, you get to do just one! Of course, there would be establishments who would like to celebrate these separately because of their clientele. Your promotion would greatly depend on your cuisine, your facilities and the type of service that you provide.
So here are a few Valentines promotions you could do this year:
FAMILY DAY sort of event. One February 14, 2010 is a Sunday and a Chinese New Year. I know a lot of families who celbrate Valentines with their families. Cook up a family or group menu with special dishes. If you have the space and facilities, do family activities like games, activities for the parents while the kids play or swim, family barbecue and the like. Throw in some exercises or heart check-ups. Good for the heart!
THEME IT UP! Chocolates and strawberries might be over-used but hey, they are still bestsellers. You may use other heart or romance related themes, though. Examples would be movies, prom, wedding, lips, hands (holding hands), bear and more. Remember also that the color scheme doesn't always have to be around red.
CHOCOLATE FORTUNE COOKIES ANYONE? 2-in-1! Give away Chinese New year themed giveaways for Valentines.
At this time, you should already be concretizing your Valentines promotion. My last tip, do enjoy the day yourself!
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